Paul Williams

Jo was crucial to our goal being reached… [the campaign] was enjoyable and enabled by a fantastic team of which Jo was a key and critical member, and one of the best decisions I made was to to bring her on board. She worked with the team behind the film to create a press and marketing plan for the campaign, to structure and launch the Kickstarter, write the copy, clearly define the rewards and the reward release schedule, build out budgets and forecasts, contact organisations to spread the word – in our case folk clubs, folk music organisations, morris organisations and other key folk contacts – manage social media through the campaign, write and send press releases, and promote the events we organised nationwide to bring the campaign to a local level. Our campaign succeeded in its goal to raise initial funding for our film – now complete and premiering at London Film Festival – and we achieved the prestigious Project Of The Day which boosted our campaign significantly.

Paul Williams, Burning Bridges

The Ballad of Shirley Collins